e’ve heard it a thousand times—WordPress is the gold standard for websites. It’s a powerful platform, known for its SEO friendliness, ease of publishing blogs, open-source nature, and an endless library of widgets. Plus, it doesn’t hurt that 25% of the internet is powered by WordPress, right? It must be great if everyone’s using it!
And it is! We used to be a WordPress shop ourselves. But that was before we discovered Webflow. Now, we’re all aboard the Webflow express, sipping the Kool-Aid, and never looking back.
We’ll do our best—as former WordPress enthusiasts—to contain our excitement and give you an unbiased comparison of the pros and cons of WordPress vs. Webflow. Emphasis on the word “try”...
Let’s get one thing straight: WordPress is great for SEO. Almost everyone agrees on that. But here’s the kicker—there’s a strong argument that Webflow is even better. Why, you ask?
First off, Webflow makes implementing technical on-site optimizations a breeze. From setting up titles and meta descriptions to adding image alt tags, heading tags, and links—everything is straightforward. Want to add Google Tag Manager tags, analytics tracking codes, or create XML sitemaps? Webflow has you covered. Plus, the platform’s streamlined backend means your site’s code is leaner, leading to quicker load times and, ultimately, better rankings.
Here’s the golden rule: a good user experience equals good SEO. And no platform gives us more control over user experience than Webflow.
WordPress SEO How-To: Check out this detailed guide on optimizing your WordPress site for SEO. While it’s comprehensive, be prepared for a steep learning curve—WordPress SEO can get pretty technical.
Webflow SEO How-To: Dive into this Webflow SEO guide that highlights the best practices. You’ll notice it focuses a lot on keyword research and strategy. Why? Because implementing those strategies in Webflow is so simple that it gives us, as designers, more time to focus on the big picture.
One of WordPress’s biggest selling points is its massive library of plugins that can help you accomplish almost any task. The downside? A significant percentage of these plugins haven’t been updated, are incompatible with the latest WordPress versions, or are unsupported altogether. Managing them can feel like rocket science—no pressure, right?
In contrast, Webflow offers a clean solution. Developers can add custom code sitewide or at the page level using native code embed elements. If you need to connect a third-party app (something typically done through a plugin in WordPress), Webflow gives you that option too. Not to mention, many of the most popular WordPress plugins are focused on SEO, analytics, and site performance—features that are already baked into Webflow. No need to track down a rogue developer living off the coast of Madagascar because your SEO plugin just crashed and tanked your rankings!
When it comes to actually building websites, Webflow takes the crown. Here’s why:
On top of all that, Webflow’s community is growing rapidly, so if you ever run into an issue, help is just a click away.
For stunning, high-performing websites that can be built in record time, Webflow is the only option. That’s why at Pretty Nice Websites, we exclusively build on Webflow. Our clients love how easy it is to add blogs and update content with their own editor accounts.
Ready to make the leap from WordPress to Webflow? Drop us a line—we’d love to help you elevate your online presence!